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First Global Libro Healthy Town Launched

Fingal Local Enterprise Office & Nutritics schowcase Swords as the flagship town to adopt the new initiative.
22nd Aug 2019

Nutritics, in partnership with Fingal Local Enterprise Office and University College Dublin are delighted to announce the official launch of a new Healthy Towns initiative in Swords, County Dublin. 

The initiative, delivered under the framework of the Healthy Ireland Charter, will enable visitors of Swords to find meals that fit their personal nutrition and dietary preferences using the LIBRO smartphone app. Visitors can then track their nutritional intake and other lifestyle parameters in the app. 

The initiative will be delivered via the Nutritics menu management platform and showcases Swords as a forward thinking, transparent and modern food destination, suitable for all types of consumers. As part of the initiative, each food business has been supported with complementary software access worth over €5,000. 

Nutritics CEO Damian O’Kelly noted “This is an incredibly exciting initiative that aligns perfectly with our mission to enable informed food choices through technology, and delivers huge value to local businesses, their customers and the wider community as a whole. Consumers want more information about the foods they are eating, and now food businesses have the tools needed to meet this demand. We are delighted to be working alongside Fingal to establish Swords as the first town in what we see as Global initiative”.

For more information on how to join the Libro Healthy Towns initiative, please get in touch at healthytowns@nutritics.com.

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