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Nutritics in Action - Foodco Group

"Nutritics has improved the efficiencies in the food product development process. The costs have improved without us having to outsource the nutritionals for each recipe we develop."
1st Mar 2019
Foodco Group is the parent company for Muffin Break and Jamaica Blue franchises across Australia, New Zealand, the UK, Asia and the United Arab Emirates. They have been operating for nearly 30 years in Australia and aim to provide fresh handmade food and coffee daily.

Shane Middleton, Food Development Specialist at Foodco (including Muffin Break and Jamaica Blue), is responsible for recipe development and testing, seasonal menu creation, food costings and maintaining nutritional data for all recipes including KJs & allergen information as per legislative requirements. 

In this interview, he talks about how Foodco comply with legislation, reduce cost and increase customer loyalty!


Shane was so kind to send on his notes for the interview to share with everyone interested:

What challenges and objectives led you to look for a solution?

With developing multiple recipes for each brand at a time, we needed an in-house solution to control our nutritional data that would streamline our processes and reduce both costs as well as time frames that come with having these outsourced externally. 

Did you explore other solutions prior to this that did not work out? If so, what happened? 

We were looking for an in-house solution for our recipe nutritionals and had looked or trialled a few others. The Nutritics platform had the best usability of all that were trialled and was the easiest and clearest to navigate. 

How did you hear about Nutritics? 

Nutritics information was passed onto our Jamaica Blue General Manager who in turn sent this onto us in the product team. 

What was most important to you when evaluating your options? 

As mentioned previously, the ease of use was a major factor when evaluating our options. The system was easy to use with clear and intuitive dashboards. We needed something that we could all pick up very quickly and begin using with minimal exposure and training.  

Is there a particular aspect of Nutritics that you enjoy using and has benefited Foodco? 

The ingredient database and system flexibility to create and add my own specific ingredients. Benefits from this are the time it saves me when looking up a generic ingredient like a banana or tomato, when inputting recipes and also the accuracy of entering my own specific ingredients like a specific brand of mayonnaise. 

How does Nutritics help you to comply with Australian standards? Are there any particular features that spring to mind? 

The software enables us to be nimbler when complying with Australian standards to have all nutritional information visible and available to customers. From turning around nutritionals on a new recipe fast to updating necessary changes to nutritionals that may arise from recipes changing due to product supply issues etc. 

Is there any key metrics that have improved since you commenced using Nutritics? 

Firstly this has improved our efficiencies for recipe development by reducing time frames in the development process to outsource nutritionals which can add a great deal of time to the process.
Secondly it has reduced our cost in the same way as it can be quite costly to outsource multiple recipes to have nutritional data completed for each. 

How satisfied are you with the support you receive? 

Very, the team always answer any queries we may have straight away. We also had a lot of training and support on the use of the system from the team at the start to ensure we were all up to speed. 

What was the onboarding process and roll out like? 

It was great, really fast and simple, we received a lot of training and the team were very helpful. 

Is there anything that surprised you about Nutritics (good or bad)? 

I guess the length and functionality of the free trial period to test the system and freely investigate whether this was right for us was above my expectations.
Also, the ease of use of the software was above what I had expected. 

What are the key objectives for you and your team over the next 12 months? 

We are aiming to initially finish fine tuning our processes using the system and then from there work toward building our own ingredients database further in the system and moving over to using Nutritics as our food cost database tool also. 


Nutritics meets all needs for high level product development and recipe analysis. Just sign up for your free trial to give it a try. It is that simple! 

Are you Australian based and looking for the perfect espresso and handmade fresh food? Look no further than one of Foodco's stores, Muffin Break or Jamaica Blue!